Visualisierungs-Akademie

Where Xperts meet

The Swiss Visualization Academy takes the subject of advanced education to the next level. The learning of new skills, people, their networking and the harnessing of future technologies are the focus. Considering themselves as brave, open minded, clever and free – that’s now reflected in the new brand design too.

Task
The Visualization Academy Switzerland located in the heart of the design capitol Zurich is one of Switzerland’s leading competence centers for visualization. The fundament of that enterprise is a yearlong grown network of experts, which can also be booked as one source for complex projects next to delivering education and training around the various topics on visualization. In the course of a restructuring effort to repositioning and renaming the enterprise, a new appearance was elaborated.

Solution
The new Visualization Academy shows up in a bold, open, unprejudiced and clever fashion. The new corporate design strikingly represents that. Extrem contrasts in typography and color schemes paired with generous black & white photography. The new logo can merge into various relations, either as single letter or as graphical sign and thus offers endless opportunities for its application.

Services
Deep Insight Interviews, Personas, Brand Positioning, Brand Strategy, Moodboarding, Corporate Design, Solgan, Wireframing, User Experience Design, User Interface Design